Building Your Reputation As A VA
I’ve been asked quite a bit how I got into this line of work. The answer is that I sort of “fell” into it. I honestly don’t remember my first virtual assistant job or how I even got there. What I do remember, however, is that I’ve been referred to most all of my clients by other clients. One or two clients can turn into a booming business before you know it! It’s all about building your reputation as a virtual assistant.
As you’re branching into VA work, you’ll learn two things: 1. There is a huge demand for this work. 2. Reputation is everything. News travels swiftly. You want to make sure that you are building the sort of reputation that when somebody hears your name, they come back with a fantastic story of some awesome work you did. You definitely don’t want to be associated with a terrible tale of how you did something horrible. Of course, some bad stories are rumors, and there is no way for anybody to avoid that. However, people will recognize a pattern. You want to create a pattern of consistent delivery and high-quality work. Take these steps to begin building your reputation as a budding virtual assistant.
Do what you say
Most virtual assistant work is built on contracts, but for some things, a quick DM and some advice as to what a customer wants are all that you get. It is super important to keep a record of these conversations and do what you say. When you’re looking at building a reputation, you want to do exactly what you said, or even MORE than what you said, which is never a bad thing. If you get confused, it is so simple to go back and ask your client for some more information. They’ll be happy to enlighten you on exactly what they want. When you’re doing the work, always refer back to your conversations. By making sure you’re fully covering your bases, you know that you are meeting and exceeding client expectations.
Always Stay honest
This work may be new to you, and you may be shocked to find out that there are shady virtual assistants out there. Okay, not really. I’m sure you’ve heard the stories. Like I said before, news travels fast. Unfortunately, some VAs don’t honor their commitments, They give clients low quality work, besmirching the entire profession. It’s absolutely critical to your reputation as a VA to be 100% honest. Don’t do things like promise work that you don’t intend to deliver. Don’t claim to be well versed in a skill set you don’t have. It is okay to walk away from work that is a bad fit for you. Never be afraid to do that. Just like mom said, honesty is the best policy.
Make amends for mistakes
You’re not perfect, and nobody else is either. There are going to be times where you make a mistake, and your client is going to call you out on it. Maybe your client won’t notice, and you’ll call yourself out on it. Either way, if you have made a mistake with a client’s work, don’t be afraid to admit it and make amends for the client. This level of customer service won’t go unnoticed and is always appreciated by the people who are paying for your service. Whether you give a customer an extra few hours of work or help them to quickly correct your mistake, your customer will never forget it. They will trust you to be one of the good guys. Which, of course, you are. If you weren’t, you wouldn’t have made it this far down the blog post.
Reputation is everything, and you owe it to yourself to protect yours. Make sure that you’re honest, deliver what you say you’re going to deliver, and that you are willing to own up to whatever mistakes you’ve made. When it comes to building your reputation as a virtual assistant, these qualities make you stand out from the rest and will help build your business fast.
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